Pursuit Channel - It's a way of life

Pursuit Adds One Million Households

Pursuit Channel is pleased to announce the addition of one million households to its reach after partnering with Pelican Broadcasting of Louisiana to cover approximately 75-percent of the state. This includes metropolitan areas New Orleans, Baton Rouge and Lafayette airing on cable systems such as Cox, AT&T and Charter. Pursuit's total household reach is now over 23 million. 

"We recently tasked Merrill Sport with the responsibility of growing distribution for Pursuit Channel, and he has made an immediate impact by adding an additional 1 million households to our distribution," said Rusty Faulk, Pursuit Channel Founder and CEO. "We're thrilled to have new viewers from Louisiana, a great state filled with hunters and anglers." 

"The Pursuit Channel has a great deal of confidence in MOOSE Media's producer relations and ad sales," said Sport, Senior Vice President of Distribution for Pursuit Channel. "MOOSE's role with Pursuit has allowed me to focus on growing the network's distribution. I'm proud of the team's progress in bringing outdoorsmen quality, entertaining outdoor television." 

"Having recently joined Pursuit Channel with branded programming blocks, we're thrilled to see this significant growth," said Toxey Haas, Founder and CEO of Mossy Oak. "We've had a great deal of confidence in Pursuit as the producer-friendly network. Adding one million households is great news for producers. It proves Pursuit is out there working hard to provide value to the producers." 

Pursuit Channel is the only outdoor network delivered in satellite provider DIRECTV's BASIC package, channels received by every subscriber regardless of their level of service. With a solid, growing portfolio of cable and high power TV stations in their stable as well, the network is on track to reach more than 26 million households sometime this year.

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Pursuit Announces Addition of Mossy Oak Brand Programming

Pursuit Channel announces the addition of Mossy Oak Brand prime time programming and a dramatic increase in household delivery for 2010. The move solidifies Pursuit Channel as the most widely distributed, pure hunting and fishing television network. 

Rusty Faulk, Pursuit Channel CEO said: 

"Our goal with Pursuit Channel is and always will be to create a place that everyone in the industry can call home. We're here for the good of the industry, for the good of outdoor traditions, and we're here to stay. Mossy Oak's tagline is, 'It's not a passion. It's an obsession.' I know the people at Mossy Oak and that's true. Their contributions will be a great addition to our network's ongoing growth. Our distribution, our content and our overall viewer appeal are all on the rise, and we're looking forward to an exciting future." 

Pursuit Channel is the only outdoor network delivered in satellite provider DIRECTV's BASIC package, channels received by every subscriber regardless of their level of service. With a solid, growing portfolio of cable and high power TV stations in their stable as well, the network is on track to reach more than 26 million households sometime next year. 

"With today's expanding options for outdoor programming, Pursuit offers an ideal venue for Mossy Oak to expand with targeted, branded program blocks," said Toxey Haas, Mossy Oak founder and CEO. "The timing is perfect with their greatly-enhanced distribution and commitment to being a pure hunting and fishing network." 

Haas continued: 

"Our goal at Mossy Oak Productions is to create entertaining, educational and inspirational programming for our loyal consumer base. Pursuit allows us a new opportunity to share our passions to a broader audience. The common thread in the outdoor industry is our obsession with spending time outside and passing that obsession on to others whether it be hunting, fishing or working the land. TV programming is the number one venue for us to share that love with the rest of the world. Our expanded commitment of resources here demonstrates this." 

Beginning in January, Mossy Oak Productions, a pioneer and leader in outdoor television since 1995, will begin airing some of their highly-impactful and entertaining shows on Pursuit Channel. Each show will anchor a targeted, branded block of themed programming that will be destination TV for every outdoor enthusiast.

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Drury Outdoors Joins Pursuit with New Show: Natural Born Killers

The Pursuit Channel is excited to announce the addition of Drury Outdoors to its ever-expanding 2010 programming line-up. Together with Scent Blocker, Drury Outdoors presents an all-new show, Natural Born Killers. 

"Our passion rests in producing quality outdoor programming for the masses and this is another opportunity for us to be able to get the word out," said Terry Drury. "Scent Blocker and Drury Outdoors Presents Natural Born Killers will be an action-packed show combining turkey, predator and big game kills of all kinds." 

"In an ever-evolving outdoor television world, we have received an overwhelming amount of feedback that people wish there was more hunting and less talking on outdoor TV. Natural Born Killers is our response to that," said Mark Drury. 

Drury Outdoors joins a number of other outdoor television producers that are bringing programming to Pursuit starting January 2010. Mossy Oak recently announced its commitment of resources to branded, destination blocks of programming, anchored by their award-winning, popular programs. The National Wild Turkey Federation, Quality Deer Management Association, Ted Nugent, Alan Warren, Keith Warren, Hank Parker, Roger Raglin and others have since made the move. 

"When you think of big-name outdoor television producers, the Drury brothers are top of mind," said Rusty Faulk, CEO of Pursuit Channel. "We’re ecstatic to have them joining us on Pursuit. To say we’re excited about 2010 is an understatement. We’ve got some top-notch producers lined up, and we’re ready to entertain hunters at a whole new level next year." 

Pursuit Channel is the only outdoor network delivered in satellite provider DIRECTV’s BASIC package, channels received by every subscriber regardless of their level of service. With a solid, growing portfolio of cable and high power TV stations in their stable as well, the network is on track to reach more than 26 million households sometime next year. 

Scent Blocker and Drury Outdoors Presents Natural Born Killers can only be found on Pursuit Channel. For information on how you can get Pursuit Channel in your home, call 334-335-6926.

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